A Waitrose employee signed a record deal on the spot after a music executive popped in for some essentials and asked her to sing in her uniform.
Part-time busker Karina Ramage, 25, had arrived for her shift at the West Hampstead branch of Waitrose last Friday with a guitar on her back.
She was spotted by music manager Dan Glatman, 43 – the man behind boyband Blue – who had gone into the shop to buy biscuits and flour.
Instead he stopped Karina and asked: ‘What’s with the guitar?’
When she told him she busked part time he said: ‘Let’s see what you’ve got’ and started filming her inside the store.
Karina played an original song called Wasteland about the impact human acts such as littering and pollution are having on the planet.
The powerful lyrics include: ‘We throw trash in the oceans, fill the waters with toxins… feed the turtles with bin bags, make the world a wasteland.’
Karina was greeted with applause from passing shoppers when she finished her performance and was immediately signed by Mr Glatman, who said he was ‘blown away’.
He can be heard in the clip telling her: ‘I’m in, I’m so in. That sounds like the sort of song the world needs to be hearing right now.’
Karina works in the Waitrose in north London two days a week and can also be found busking in London train stations including Euston.
The Glasgow-born singer began busking by singing covers but now describes her original music as ‘pop folk with way too many harmonies (in a good way)’.
Mr Glatman is best known for managing and co-creating the boyband Blue, which sold three number one albums and 15 million records worldwide.
He has previously signed acts on the spot before, including the Froncysyllte Male Voice Choir after hearing them at a wedding in 2006.
Mr Glatman said he has officially signed the part-time busker and is now in the process of searching for a record label for her.
He said: ‘It totally blew me away. I was just like “my God”.
‘That was just like a hit, she was amazing.’
He added: ‘I went in there for a packet of biscuits and a bag of flour and walked out with a star.’
The music manager said Karina will be ‘the musical voice of the world’, describing her as ‘fantastic’ and ‘rare’.
As well as Karina and Blue, Mr Glatman also managed the Regimental Band of the Coldstream Guards, which resulted in them being signed by the Universal Music record label.
Their album Heroes was released in 2009 and reached platinum status.
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